Porsche Cayenne Coupé

The Porsche Cayenne Coupé has undergone a period of design evolution, shaping the SUV in a way that brings out an even more superior performance than ever before. Using the brand’s “Shaped by Performance” message our creative team looked at the metamorphosis undergone by the Cayenne model, using an actual human model to represent this already beautiful car, developing and undergoing a metamorphosis, freer and more powerful, ready to take on the roads. The styling of the shoot must reflect that journey, and we even considered the way the make-up should undergo a change, choosing wet-look eyes and matte lips; a reversal of the norm, producing an unexpected, thrilling outcome, just like the driver’s experience with the Porsche Cayenne Coupé.

Client
Porsche Centre Kuwait, Behbehani Motors Company
Date
October 2020
Services
Videography, Art Direction, Graphic Design, Animation, Storyboard Creation, Writing & PR, Social Media Marketing, Photography, Styling, Copywriting