French footwear brand San Marina landed in Kuwait with a bang! Straight from the Mediterranean shores of Marseille, their style is cutting edge modern with a touch of French elegance. Panning shots and close ups of the store in split-screens and shot in shot views lets the audience know what to expect before stepping into the store. The video is an audio-visual introduction to the new brand and is an important element in showing people what the style is like. San Marina offers customers great value and even better style, which we showed in the video. The written in-depth feature gave us more space to explain the brand’s history from the early 80s to date.